When Schaefer Excavating needed a stronger online presence, they turned to Mr. BusinessBuilder—and the results speak for themselves.
Based in Helena, Montana, Schaefer Excavating serves a broad area with excavation, septic system services, and concrete work. While their business was solid, their website and SEO rankings weren’t reflecting their reputation. That’s where I stepped in.
The Challenge: A Site That Didn’t Match the Service
The old website was outdated and lacked the SEO essentials to compete in the local market. Schaefer Excavating wasn’t appearing in the top Google search results, and they were missing out on valuable local leads.
Most notably, they weren’t showing up in the Google Map Pack—one of the most clicked areas in local search.
The Solution: A Fully Rebuilt Website + Local SEO Strategy
At Mr. BusinessBuilder, I created a brand-new website using WordPress and Elementor Pro. Then I applied my proven local SEO formula:
Optimized each service page for Helena, Butte, and Great Falls
Enhanced title tags, meta descriptions, and heading structure for keyword targeting
Implemented on-page SEO and technical optimizations
Built out location-focused content and connected Google Business Profiles
Set up citation cleanup and listing consistency across directories
The Results: Page-One Rankings and Google Map Pack Presence
Within just a few months of launch:
Schaefer Excavating started appearing in the top Google Map Pack for “excavation contractor Helena” and “septic installation Helena”
Rankings for related terms in Butte and Great Falls improved as location landing pages gained traction
Organic traffic increased by over 65%
Local calls and estimate requests started coming through the website form and directly from Google
The Takeaway: A Smart Website Can Build Your Business
This isn’t just about having a good-looking website—this is about having a website that works. With the right SEO structure and a clear local focus, businesses like Schaefer Excavating gain visibility, leads, and a competitive edge.
Want these kinds of results for your business in Helena, Butte, or Great Falls?
Let’s build a website that gets found—and gets results.
👉 Contact Mr. BusinessBuilder Today
📞 (406) 202-6630
🌐 www.MrBusinessBuilder.com